For those who don't know, Wine Spectator, certainly the most important and influential monthly wine magazine in America and perhaps the world, each year organises a tour of the most important US cities, this year Chicago, Las Vegas and Boston, with wine tastings of the best labels in the world.
The criteria is quality according to a ranking of the top score ratings given to the wines by the magazine's board of tasters.
It was a great satisfaction for Ferrari to be the only Italian bubbles present; recognition of the work, carried out over one hundred years of company history, aimed at only the highest quality, and a modern Italian-ness which is always appreciated in the States.
A Grand Tour of sensational wines dedicated to a select public willing to pay a 220 dollars entry fee.
Marcello Lunelli defines the experience as “thrilling” for the interest and expertise shown by enthusiasts for the quality Italian bubbles at the Ferrari stand. “A sign,” Lunelli continues “that the work carried out on the US market by Ferrari and its importer Palm Bay to promote and correctly position the quality of the Italian method is achieving excellent results”. A feeling which is also confirmed by the visit made to Ferrari by Thomas Matthews, Executive Editor of Wine Spectator, during the Las Vegas evening which rounded off a tour full of positive feedback.
Jamie Stewart, Ferrari's Us resident manager, Marcello Lunelli and Federico Zanuso, export manager
Marcello Lunelli with Thomas Matthews, Wine Spectator's executive editor
"The Italian bubbles par excellence" is how Ferrari has been defined many times and it has also had the honour of being the toast at many of the most important official functions in our country. In line with this tradition, Cantine Ferrari has decided to celebrate the 150 year anniversary of the Unity of Italy by dedicating a special Riserva to this special occasion, realized in a limited edition of just 1861 numbered bottles.
Ferrari Riserva 150th is the name, an elegant metodo classico expression of the 1999 vintage which originates from a careful selection of Chardonnay grapes from the best vines owned by the Lunelli family, on the slopes of the mountains in Trentino.
This special Riserva, which is not for sale, can boast the official logo for the 150th anniversary celebrations: three fluttering Italian flags, representing the three jubilees in 1911, 1961 and 2011, an ideal link between the generations.
The Ferrari Riserva 150th is the contribution towards the celebrations of a company that has always believed deeply in the value of Italian-ness in its own products. One thousand of the 1861 bottles, donated by Cantine Ferrari to the Italian state, will be offered as a joyous symbol of Unity during the busy programme of official celebrations, starting with the events scheduled at the Quirinale Palace for Republic Day. The remaining bottles will be given to people who have distinguished themselves by their achievements in various fields for Italy or by promoting Made in Italy throughout the world.
Just Ferrari bubbles at Divino Tuscany, together with great red Tuscan wines. Divino Tuscany, which will be held in Florence starting from Thursday 2th June to Sunday 5th June, will offer wine enthusiasts and collectors from all over the world a new concept of high-end event, arranged by a wine critic of calibre - James Suckling. The programme includes choice gourmet events, but that's not all: exclusive tastings, private wine tastings and gala dinners will alternate with concerts which will see special guests such as Sting, Trudie Styler and Joshua Bell. This will all take place at the most spectacular venues in Florence, renaissance palazzos, prestigious gardens and theatres.
Alongside 51 Tuscan wineries, there will be just one non-Tuscan, Ferrari, which will add more sparkle to the aperitifs, dinners and all the most important moments of Divino Tuscany, with its Trentodoc bubbles in all its various labels, from Perlé to Perlé Rosé, and from Riserva Lunelli to Giulio Ferrari.
If Ferrari’s sparkling wine has become a success story in Japan, served by the finest establishments, a good part of the merit goes to Jet (Japan Europe Trading), the company that includes Ferrari among the famous names it imports into Japan. The fact that Jet, headed by the Cohen family (picture aside), is well-deserving of its status as an Italian food-and-wine connoisseur is demonstrated by the fact that its thirtieth anniversary was celebrated with a huge party at the Italian embassy in Japan. A celebration that was also a cultural exchange between Italy and Japan, showcasing the best of the two countries in terms of cuisine, music, etc. There were at least 300 people attending, including authorities, restaurateurs, journalists and wine-makers, all toasting with Ferrari, of course. And at the end, almost a tradition at the thirtieth anniversary of Jet, a surprised Thierry Cohen was honoured for his work in the promotion of Italian food and wine products, and was awarded the title of “commendatore”. Our congratulations go out to Thierry and to the entire extraordinary team at JET! 
Grand Tour is the event held by the most renowned wine magazine in the world, Wine Spectator, a bible for enthusiasts of fine wines. The Wine Spectator Grand Tour is a tasting of the best wines from around the globe in various locations of the United States. Cantine Ferrari will be there once again this year, showcasing its top wine, the Giulio Ferrari from the 2000 vintage, the only Italian sparkling wine participating. The venues of this highly popular and prestigious event are Chicago, at the Navy Pier, Las Vegas, in the extraordinary Venetian Hotel, and Boston, at the Marriot Copley Place. And tastings of the Giulio Ferrari will be presented by Ferrari’s vice president, Marcello Lunelli.
Everyone knows that Harrods is the last word in luxury department stores not just in London but in the world, if you want to buy classy items, so much so that it is considered one of the tourist attractions of the British capital. Harrods publishes a catalogue of world fine food and wine delicacies and having a leading role in the catalogue confirms the international strength of a brand. Ferrari bubbles also appeared on the cover of the last Harrods catalogue. And they were also dedicated an entire page. Do you want to know which bubbles were featured? Well, let's tell you straight away: the Giulio Ferrari Riserva del Fondatore, Ferrari Perlé, Ferrari Maximum Brut and Ferrari Maximum Rosé.
At the most refined events during the Salone del Mobile (furniture fair) in Milan the protagonists have been great Ferrari labels. This is what happened for the cocktail evening “Trussardi My Design”, on Tuesday 12 April on the extraordinary stage of Caffè Trussardi in Piazza della Scala and for the party, held on Wednesday 13 April, in Ermenegildo Zegna's showroom in Via della Spiga, one of the most symbolic streets for haute couture and design. On both occasions the only bubbles offered were Ferrari bubbles: the Perlé and Perlé Rosé at Caffè Trussardi and the Perlé in the Zegna showroom. And there is more Ferrari at Trussardi. Until the end of the Salone del Mobile Caffè Trussardi's window is a triumph of two Ferrari labels, the Perlé and Perlé Rosé.
There is no need to introduce a great name in the world of international wine such as James, Suckling, for years top signature of "Wine Spectator".
In his web site www.jamessuckling.comhe writes of Giulio Ferrari '96 tasted in March: "Creamy and bready with hints of dried pineapples and apples. Full and intense with very fine bubbles. Wonderful depth and richness. Like a vintage Krug. 95 points."
The location: the legendary and fabulous 20th Century Fox Studios in Los Angeles. The subject: the great Mille Miglia 2011. The toast, Ferrari bubbles. On Wednesday 30th March, Mille Miglia, “the most beautiful race in the world” - as defined by someone who knew what he was talking about, Enzo Ferrari - a lavish American presentation will take place in the studios that have seen many stars perform and which, for the occasion, will be the stage for around twenty magnificent vintage cars. The roadshow, proposing the Mille Miglia as ambassador in the world of the best "made in Italy", will showcase in the various cocktails offered, exclusively Ferrari bubbles, together with many gastronomic specialties from our country. 
No comments:
Post a Comment